GIVENCHY DROPS SS23 ‘VOYOU’ BAG | CRASH Magazine
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GIVENCHY DROPS SS23 ‘VOYOU’ BAG

By Roisin Breen

Givenchy finally releases its Spring/Summer 2023 ‘it-bag’: The Voyou. First spotted at the Givenchy SS23 show in the Jardin des Plantes, and with a campaign styled by Carine Roitfeld, the Voyou is the epitome of Parisian effortless chic mixed with an American attitude brought in by creative director Matthew Williams. Originally from Illinois, USA, the designer and co-founder of 1017 ALYX 9SM, has brought a new face to the Givenchy legacy since his appointment in June of 2020. Always respecting the house’s codes and loyal to the Hubert de Givenchy legacy, but with a new kind of Americana-cool, he reined in the help of American Supermodel Gigi Hadid for the iconic campaign. Discover the campaign shots now and snag one online from today at www.givenchy.com.

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