REOPENING LOEWE PARIS FLAGSHIP STORE

By Crash redaction

The Loewe store in Paris has been refurbished by Peter Marino, the world’s leading architect in luxury retail. Loewe has reponed the doors of its parisian flagship store during june 2013.

The ground floor, displays 114 square metres with the women ready to wear collection, and accessorize (small leather bags and silk scarves and shawls). The men’s department is up on the first floor, which shares with a part of the women’s ready to wear collection.

The redesigned store has a sophisticated design. The walls are white and the space presents three different stucco golden nuances, brass shelves and golden leather curtains.

The place is personalized by a sturdy 5 meters high wall of stones from Tanzania, going along the whole building’s length, enlightened by high mirrors that reflects the Loewe collection of bags.

Céline Rey