Luxury fashion house Gucci has unveiled its latest advertising campaign featuring prominent figures from the entertainment world, Kendall Jenner and Bad Bunny. This campaign, titled « Gucci Ancora, » celebrates the love that lies at the heart of the Gucci community, exploring the intimacy of traveling together through the creative lens of Anthony Seklaoui.

The images were captured in an airport, the meeting place where journeys begin, and they capture the fleeting spirit of Kendall Jenner and Bad Bunny taking a stroll at the airport, redefining the glamour of the 1990s Jet Set. The looks worn by Kendall Jenner and Bad Bunny are effortlessly casual and chic, in perfect harmony with the timeless elegance that characterizes Gucci’s travel collections.
In the campaign, the two carry items from the Gucci Savoy collection, including GG Supreme duffle bags in various sizes, backpacks, rigid suitcases, and trolleys distinguished by design elements infused with history, such as the GG monogram and/or the Web stripe.

Through this Valigeria campaign, Gucci pays tribute to its founding history and heralds a new era of adventure and luxury travel in line with the vision of Creative Director Sabato De Sarno.

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