SAMSØE SAMSØE UNVEILS UNIQUE SPACE DURING PARIS FASHION WEEK | CRASH Magazine
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SAMSØE SAMSØE UNVEILS UNIQUE SPACE DURING PARIS FASHION WEEK

By Aicha NDIAYE

On the occasion of Paris Fashion Week and the debut of its new Basic Collection, Samsøe Samsøe is making its mark in Le Marais with a unique space: A gallery/ coffee shop where guests are invited to appreciate the enduring allure of Scandinavian simplicity.

Running from February 28th to March 3rd, the Danish brand’s Pop-up Space promises a fusion of Scandinavian simpleness and conceptual modern design.

Samsøe Samsøe Basic Collection features meticulously crafted essentials made from sustainable materials. With its monochrome palette and classic silhouettes, the Basic line embodies a timeless elegance designed to form the foundation of any wardrobe.

The place itself serves as an embodiment of the Basic Collection’s ethos, with a minimalist gallery space providing a blank canvas for Samsøe Samsøe’s vision to flourish. Collaborating with Set Designer Fatima Fransson, the brand has curated a bespoke artwork that seamlessly integrates with the modern aesthetic of the space. 

Samsøe Samsøe ‘space’ underscores its commitment to elevating the retail experience beyond traditional confines, showcasing the brand’s dedication to innovation and creativity. 

Discover Samsøe Samsøe ‘space’ from 28th of February to 3rd of March 2024.

Adress: 16 Rue Caffarelli 75003 Paris, France

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