A standout feature of the season is the « trapped flower » technique, seen on the latest pochette Baguette. This trompe l’oeil inspired design, first spotted at Simone Rocha’s London show, reflects Silvia Venturini Fendi’s ongoing innovation in the accessories category.

Embellishments, embroidery, and fringe details enhance the 1920s references, while modern touches like stacked socks and transparent fabrics bring a contemporary edge. The collection elegantly integrates these elements into skirts, dresses, and bags.

Kim Jones draws parallels between the empowered women of the 1920s and today, celebrating Fendi’s enduring legacy. Founded in 1925, Fendi is a product of that transformative era, and this collection honors its matriarchal heritage while embracing future progress.

The show’s sensory dimension was enriched by the voice of Anna Fendi, who reflected on her lifelong pursuit of beauty: « She liked to get as close to beauty as possible. For her, beauty had almost become, since she was a child, a goal. »

Discover Fendi Womenswear Spring/Summer 2025 collection on Crash.