MONCLER UNVEILS LOVEFROM COLLECTION BY JONY IVE | CRASH Magazine
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MONCLER UNVEILS LOVEFROM COLLECTION BY JONY IVE

By Crash Redaction

Moncler has officially launched its new collection titled “LoveFrom”, marking the first foray the designer Jony Ive into outerwear. This collection is the product of a unique collaboration between Moncler and LoveFrom, the creative collective founded by Jony Ive and Marc Newson.

LoveFrom brings together talents from various fields, including design, architecture, music, and art, creating an unprecedented collaboration of expertise. The partnership, rooted in friendship and mutual respect between Ive, Moncler’s CEO Remo Ruffini, and their respective teams, fuses Moncler’s technical innovation with Jony Ive’s design expertise.

At the heart of the collection is meticulous craftsmanship, with every detail from fabrics to buttons, carefully reimagined. The standout feature is the “Duo button”, a magnetic fastener that attaches outer garments to inner layers, symbolizing the seamless connection between the two brands. Additionally, the collection features Moncler’s exclusive recycled nylon, which is specially developed and treated for a natural, matte finish.

Jony Ive praised the collaboration, describing it as “simple and joyful,” while Ruffini highlighted the importance of love and respect in their creative process. The Moncler “LoveFrom” collection is now available worldwide in select Moncler stores and online at www.moncler.com

 

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