COACH LAUNCHES NEW FALL 2015 CAMPAIGN

By Crash redaction

Eternally innovative and sharp, Coach, New York design House of modern luxury, launches new Fall 2015 campaign photographed by Steven Meisel. Starring models Niels Trispen and Ben Allen, this campaign was shot in the mythic Staten Island and reflects the authentic American workwear and the collection designed by Creative Director Stuart Vevers. In the background, the Brooklyn Bridge is keeping an eye on exceptional pieces made of leather, shearling and suede. This debut ready-to-wear collection for men reminds Coach is a step forward for an already iconic American House most know for its leather pieces. Inspired by the sharpest looks of the Nineties hip-hop scene, Karl Templer styled this campaign as an effortless one, and drew inspiration from classic figures like Steve McQueen or Gus Van Sant. Declaration of love to New York lifestyle and inspirations, Coach proves once more its capacity to dress men and women with inimitable refinement. If we were used to women’s collection of the House, this new menswear line remains its main continuation. The story is the same: classic pieces mixed with individuality, a spirit which is proper to New York, the city where the House was created in 1941. Coach presented its Spring-Summer 2016 Men’s Collection on Saturday, June 13 with its first runway show during London Collection Men. As Vevers puts it: « London celebrates and embraces the notion of freedom and individualistic personal style in men’s, so I’m really excited to show Coach’s second men’s collection in that context, as well as officially present Coach on the runway for the first time. »

The Fall Collection will be available in September in selected Coach stores, specialty retailers in the US and Europe, and online at Coach.com.

Campaign credits:

Photography: Steven Meisel

Artistic Direction: Fabien Baron

Styling: Karl Templer