GIVENCHY’S WOMEN’S APP

By Crash redaction

Givenchy has just launched its e-store for smartphones and tablets, becoming the very first luxury brand to offer this service.

The App is available in English, French, German and Chinese, on the Applestore. It provides a unique shopping experience, with worldwide deliveries, and deliveries on the same day in London and New York.

For this new online experience, Ricardo Tisci chose a very uncluttered design using clear architectural lines and an intuitive approach. Both reminding of Givenchy’s website and stores. Fall-winter women’s collection is now available on this new platform; the masculine version will be released late november with a few samples from the spring-summer 14 collection.

www.appstore.com/givenchywomen