This just in! Alessandro Michele, will present his « Epilogue » collection for Gucci in the form of a live streaming accompanied by a narrative report.

This event will be broadcast on Friday 17 July, the last day of the first Milan Digital Fashion Week, on different platforms around the world. The report will be broadcast at 2pm during the 12 o’clock live stream starting at 8am Paris time. As previously announced, Alessandro Michele wanted to write an epilogue, the final chapter of a narrative thread that had emerged from his last show, « An Unrepeatable Ritual », where he celebrated the magic of fashion by lifting the veil on the underside of these liturgies. On July 17, he will present the final act of this odyssey through a more playful experience aimed at overturning the traditional rules and perspectives of fashion.

With the cast selected from the design studio, this « Epilogue » will be revealed in a mixed fashion show, and will prefigure what the near future will be, if not imminent. Stay tuned!