The ‘hand in hand’ initiative calls upon a diverse group of ateliers and workshops to interpret the Baguette by applying their local craft to transform its traditional handbag construction into a veritable objet d’art. The name ‘hand in hand’ represents the encounter of the local artisans hands with the FENDI artisans hands, giving life to a unique collaboration where ancient hand made techniques of profound value come together in the creation of these one of a kind pieces. Above and beyond the creation of artisanal FENDI products, ‘hand in hand’ establishes a strong network of human relationships and is a crucial step in preserving ans transmitting the rare craft, creativity, and savoir faire of these local artisans across Italy. The results are as diverse as they are opulent, from the extravagance of precious metals and stones to the intricacy of mosaic, the purtiiy of cotton embroidery and the beauty of perfectly moulded leather.