FASHION

INSIDE THE NEW DIOR HOMME PARIS STORE

By Crash redaction

DIOR HOMME OPENS TWO-FLOOR STORE IN PARIS

On October 2nd, Dior Homme opened a new store on Paris’s Rue François Ier, just opposite the emblematic Dior boutique on Avenue Montaigne. The space expands on two floors in a crisp atmosphere of black and white along with touches of stainless steel and grey quartz. Very luminous and spacious, the boutique invites the client to delve into the Dior Homme universe with a lightness provided by the translucent white resin structures. On the ground floor, footwear, various accessories and leather goods are displayed in a minimalist yet profuse way. The first floor offers the widest range of ready-to-wear pieces designed by creative director Kris Van Assche. In a corner on the first floor space, a special space awaits the most loyal customers: a salon dedicated to made-to-measure – a new exclusive service offered by Dior Homme in selected stores around the world – and personalization. There, the Dior Homme enthusiasts will be received by both an expert and a tailor who will take their measurements and help them create their own Dior Homme silhouette. From over six hundred luxury fabrics to the shapes to the finishing touches – let’s say, a bee as cufflinks – the wider the choice, the happier the clients. More than ever, Dior Homme represents luxury at its peak.

Dior Homme Paris store, 24 Rue François Ier 75008 Paris