LORO PIANA AW 22-23 CAMPAIGN | CRASH Magazine
FASHION

LORO PIANA AW 22-23 CAMPAIGN

By Crash redaction

Mario Sorrenti’s powerful portraits capture the essence of Loro Piana’s Fall Winter 2022-2023 campaign. Shot in Brittany, the images feature Mona Tougaard, Edie Campbell and Leon Dame. In this northern part of France, a cool wind whips through the thoughts and reveals the tactile wonders of the house’s craftsmanship, creating a unique connection between the clothes and the environment.

Made from the best nature has to offer – wool, cashmere, alpaca, shearling, Loro Piana offers iconic garments and accessories in a modern tone, playing on attitude and volume. The house explores new styling frontiers with innovative and sensorial fabrics and dynamic silhouettes, all achieved in a perfect balance between masculine and feminine, refinement and functionality, superlative quality and absolute comfort.

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