Loro Piana and Harrods celebrate the holiday season with the « Workshop of Wonders », a magical installation across Harrods’ Brompton Road façade and 36 windows. This festive journey showcases the story of Loro Piana’s prized fibres, tracing their path from distant origins to Italy, where they are transformed into luxury creations. A 17-metre tree adorned with swathes of fabric serves as the centerpiece, inviting visitors to experience the beauty and heritage of Loro Piana.

Inside, two exclusive pop-up boutiques present seasonal collections, including the Kids Collection and Loro Piana Interiors, as well as holiday gifts inspired by the Maison’s artistry. Harrods-exclusive items, crafted in iconic winter fabrics and refined textures, reflect Loro Piana’s understated elegance, making for exquisite holiday gifts and keepsakes.

The « Workshop of Wonders » merges reality and fantasy with intricate marionette-style sets and artisan-inspired elements that evoke the charm of traditional Italian workshops. Framed in warm wood and glints of matte gold, each display captures Loro Piana’s timeless blend of craft, nature, and art, celebrating a century of excellence.

This collaboration marks a milestone in the partnership between Harrods and Loro Piana, inviting guests to step into a world of holiday enchantment, heritage, and luxury.

Visit Harrods London from November 7, 2024, to January 2, 2025 to be enchanted by the « Workshop of Wonders » by Loro Piana.