« More tears have been shed for answered prayers than for unheard ones »
– Teresa of Avila

« Five minutes on the catwalk are worth more than a lifetime of analysis » – Bruno Pompa

Yesterday, June 18, 2024, Magliano’s collection walked the runway at Palamagliano in the heart of Milan.
The location looks bare, industrial, chairs are placed haphazardly in front of a raised catwalk that allows each guest to observe carefully. The Brand’s intention is clear, as is its message: come and see us.

Writings, prayers, epigraphs and thanksgivings for those who are and will be there are presented on the garments. Bomber jackets, pants and overalls, windproof jackets parade slowly. Soft silhouettes, but at the same time bold and sophisticated. Different colors are present in this SS24 collection by Magliano: from the most muted and neutral to more garish and bold colors, such as yellow and blue.
The denim is stained and burned, in the spirit of the workshop, just as the pieces bear the words ‘Magliano Srl,’ no longer identified as a brand but as a company; the place of ‘things to be made: Bologna.

« Clothes in search of holiness, never bliss. »

At the end of the fashion show the models and models move slowly through the audience to a song by Loredana Bertè, an Italian 80’ emblem. Magliano once again demonstrates with this collection its not afraid to dare but also not to deny the beginning of this great adventure.

Discover more at Magliano.com
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