RIMOWA is opening its first pop-up store in the charming French seaside city of Saint-Tropez, just in time for the upcoming summer season.

Saint-Tropez, known for its exquisite shopping experiences, will now host RIMOWA’s new boutique, showcasing the brand’s signature minimalist design. The store’s architecture draws inspiration from the local Mediterranean surroundings, creating a captivating contrast with RIMOWA’s iconic suitcase shape.

Fashion enthusiasts will find an exclusive selection of RIMOWA products, including the latest releases. To mark the occasion, RIMOWA is unveiling an exclusive Saint-Tropez sticker, designed to add a personalized touch to their renowned suitcases, featuring the picturesque « La Ponche » area of Saint-Tropez’s old town.

The pop-up store will be open until September 30, 2023, offering customers the convenience of in-store orders with the option of hand delivery in the coastal town.

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