WOOLRICH UNVEILS ITS NEW COLLECTION « WOOLRICH BLACK LABEL » FALL WINTER 24/25 BY TODD SNYDER | CRASH Magazine
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WOOLRICH UNVEILS ITS NEW COLLECTION « WOOLRICH BLACK LABEL » FALL WINTER 24/25 BY TODD SNYDER

By Aicha NDIAYE

The renowned American outdoor clothing brand, introduces its first-ever Black Label collection under the artistic direction of Todd Snyder. This collaboration seamlessly blends Woolrich’s rich 190-year heritage with the contemporary and timeless aesthetic of the American menswear designer. The collection was unveiled during Todd Snyder’s runway show at Pitti Uomo 105 in Florence, and subsequently showcased at Milan Menswear Fashion Week.

The Black Label Collection features two distinctive lines: « Heritage » and « Technical. » The Heritage line pays homage to Woolrich’s iconic styles, spanning its impressive 190-year history. Among the standout pieces is the reimagined « Buffalo Check » shirt now crafted in luxurious cashmere, as well as an updated version of the classic « Woolrich Arctic Parka. ».

The « Technical » line represents a cleverl fusion of high-performance materials and Todd Snyder’s sartorial expertise. This collection is designed to meet strict technical standards of outdoor enthusiasts, while maintaining a level of sophistication suitable for city dwellers, seamlessly incorporating outdoor wear into their daily style. At the heart of the line are two long parkas, embodying the essence of technical aesthetics.

Woolrich continues to evolve under the creative direction of Todd Snyder. This collaboration promises to redefine the boundaries of outdoor fashion. The American brand embraces not only its historical legacy but also looks ahead to new and exciting possibilities in the world of menswear.

 

Discover the new collection « Woolrich Black Label » by Todd Snyder on www.woolrich.com

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